Best Betting Sites in the World

There are hundreds of betting sites all over the world, but which of them are the very best?

In compiling this list, we considered a number of factors used in analyzing and rating the different betting sites we encountered.

A major ranking factor is the global reputation of sites. Sites that have licenses from top regulatory bodies, and have shown over the years to be trustworthy and dependable naturally feature very prominently on our list of best bookies in the world. Other factors considered include the global availability of the bookmaker and impact on their external communities. We also examined the more betting-related qualities like sportsbooks, bonuses and payment methods.

Note that this article highlights the best betting sites worldwide, if you are more interested in the best sites in Kenya, visit the country’s top affiliate site, My Betting Sites Kenya.

Here is a rundown of the top 5 betting sites in the world.

  1. Bet365
    Founded at the turn of the century, British betting site bet365 has gone on to become arguably the most recognizable betting brand in the world. They are legally present in more than 100 countries across Africa, Europe, Asia and the Americas.

The bookmaker is owned by the Coates family and has its headquarters in Stoke-on-Trent in England. Bet365 has licenses from several top regulatory bodies, including the UK Gambling Commission.

They have distinguished themselves as one of the largest sportsbooks in the world, covering events from far and wide, and providing betting features like live streaming, cash out and bet builders.

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Many betting experts around the world rate bet365 as the best bookie for live streaming and bet builders.

  1. Betway
    Next on our list of best betting sites in the world is betway. Like bet365, betway has a huge global presence, covering most of Africa, Asia, Europe and North America.

They are also very heavy on contributions to society and have partnered with many great courses in Africa.

For long periods within the last decade, betway used to be Kenya’s No. 1 betting site, but they have had to pull out of the country due to the harsh tax regulations in Kenya.

Still, they remain very prominent in other top African betting nations like South Africa, Nigeria and Ghana, and are hugely respected well beyond the shores of this continent.

  1. Unibet

Unibet launched their first online betting site way back in 1999, and are still going very strongly in many parts of the world. They were also amongst the first online betting operators to offer the in-play betting and mobile betting features.

Now owned by the Kindred Group, Unibet is present in a host of nations across the world. Their mainstay is Europe, with their headquarters in Malta and branches in the United Kingdom, Belgium, Italy, France among other European nations.

They are also present in North and South America, and up until their recent withdrawal from the United States, were amongst the best international bookmakers in the country.

As you would expect from one of the OGs of global sports betting, Unibet takes excellent care of basic betting features, and has moved nicely with the times to offer more modern services like bet builders and live streaming.

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  1. 1xBet

1xBet may not quite have the global reach of betway or bet365 – they are not as big in the Americas- but they cover a lot of ground in Africa, Asia and Europe.

The 1xBet sportsbook has arguably the most dynamic betting options of any betting site in the world, giving users the chance to place bets on the most uncommon markets.

They are also reputed for being very generous with their betting bonuses. Thankfully for Kenyans, 1xBet is still very active in this country, and is unsurprisingly considered as one of the finest bookies in the land.

  1. 22Bet

Speaking of the finest bookies in the land, many Kenyan punters would argue that 22Bet should get that award. They have been amongst the most efficient bookies in the country for a long time now, offering easy deposits and withdrawals via MPesa, consistently high odds and bonuses, and sports betting markets that rival many other betting sites anywhere in the world.

Kenyans are not the only ones that have been enjoying the high quality on 22bet. They have a strong presence in many other African and Asian markets, and are also very well respected in Europe. Like 1xBet, 22Bet have not quite broken through the American market.

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